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Built with a Norwegian gym.

NO
The cardio floor at Nivå Trening in Halden. The treadmills stand in a row, and nobody is on them.

See who's slipping away. Before they go.

Loop sits on top of the member system you already run.

Book 20 minutes

Members rarely cancel. They just stop coming.

One week missed, then two. The cancellation arrives three months later, long after anything could have been done about it.

Most member systems record every visit that never happened. They just never mention it.

Two machined metal rings hanging in each other on the floor. One runs whole all the way round; the other is cut, so the ring no longer closes.

The gym and the member. The gap is where members disappear.

Loop is what closes it.

The loop that keeps members coming back

A member trains.

The visit lands in the system you already have.

The gym notices.

Points, rank and badges update automatically, under your gym's name.

Being noticed brings them back.

And every return gives you more to work with.

When someone stops, the loop breaks visibly.

You get the name while a phone call still means something.

That is the loop. It closes every time someone comes back.

A ladder that goes both ways

The ladder your members climb, and what you decide about it.

  • Points for every training day

    Not for purchases, not for campaigns. For turning up.

  • Five ranks to climb

    And to fall back down. That is what brings people back.

  • Every number is yours to set

    Earn rate, expiry, what a reward costs. Your scheme.

  • The member app's home screen: the rank with its own medal, 339 points, counters for sessions, streak and badges, and the badges most recently earned along the bottom.
    Home. Rank, points and the run, under the gym's own name.
  • The streak screen: four weeks in a row, above a calendar of the days trained.
    Streak. Weeks in a row, and the days that built them.
  • The rewards screen: a balance of 339 points, an expiry date that keeps moving, and rewards ready to claim.
    Rewards. Points go on whatever the gym chooses to offer.
  • The rank screen: five ranks, each with the sessions or the points that reach it, and a marker on the one the member is standing on.
    Rank. Where they stand, and what the next one is worth.

The screens above carry Loop's own branding. In your gym they carry yours.

The ladder goes both ways.A week without a visit and they start sliding back down it, and you see that happening long before they think about cancelling.

The list you actually need

Members at risk

Refreshed last night · 34 of 1 240

MemberRankLast visitAway
  • Marius H.Steady12.08.202623days
  • Elin T.Dedicated16.08.202619days
  • Sondre B.Dedicated18.08.202617days
  • Kaja R.Elite21.08.202614days
  • Petter L.Steady23.08.202612days
  • Ingrid S.Active24.08.202611days

Illustration. Not real member data.

Thea K.

5 days away

Dedicated · member since 03.2024 · last visit 30.08.2026

Visits per week, last six months

Marchweek with no visitSeptember

Suggested message

“Hi Thea! We have missed you at the gym. Two training days this week and your 11-week run counts again.”

Loop writes the draft. A person presses send. Every message is logged, and members who have opted out are never contacted.

The list is refreshed every night. It is sorted by how long the member has been away, not by a score you have to learn to interpret.

No migration. Nothing gets replaced.

Loop connects to eFitness and pulls visit history automatically. Your member system stays exactly as it is. You are not switching vendors. You are adding a layer.

  • Nothing to install. Members open it in the browser and add it to their home screen if they want to.
  • Nothing new at reception. They scan a code. That is the whole training.
  • The connection is done in a day. The rest, earn rate, rewards and branding, moves at your pace, because those are your decisions.
  • You talk to the person who built it. Not a support queue.
An instructor in a Nivå shirt in front of two members on spin bikes at Nivå Trening in Halden.

Nivå Trening

Nivå Trening, Halden

The first gym running it. Case study to follow.

Let's look at your numbers.

We look at your own numbers together. No pitch, no slides.

Book 20 minutes

Best suited to gyms already running eFitness.